At 9am in California last Thursday, President Donald Trump announced the new tariffs called “Liberation Day”, and Ryan Petersen was live on camera, fielding a virtual room filled with more than 2,5 concerned customers. Its founder and chief executive officer FlaxportNow the 12 -year -old Global Logistics and Customs Brokez Farm, spent the previous night to study the fine print, was ready to explain a playful new reality for US importers.
“We have broken our livestream platform in San Francisco at the TechCrunch strike event in Francisco that night.” “We need to be better.”
In less than 24 hours, the world of trade worldwide turned upside down – and it remains. More than 795% of increasing tariffs will soon be applied to various products from China, including sofas. Direct-to-customer shipping models, once under $ 800 duty-free De Minimis threshold, are now subject to the obligation of new tariffs. Meanwhile, US ports are bracing for the proposed rule that if their ships are built in China – or if they have one by order, the port call can hit the sea carrier up to $ 1.5 million per call.
“It’s awful for our customers,” Petersen said at this event. “For some of these companies, for our lots of customers, [the spate of changes] The decision of life and death will be of the kind of existence. “
Flexport, one of the largest tariff brokerage in the United States, had no choice but to take quick action. Petersen had already talked to 200 customers at the beginning of the year, many of them depending on the production of Vietnam, thought that they had moved away from China at the right time.
However, Petersen said he was not surprised that Vietnam was hitting 46%of tariffs. “I expected that there would be several responsibilities everywhere, and that’s what we saw.”
He mentioned that the real surprise was that the De Minimis program for global imports in the United States would stop the program-not for China. This change affects thousands of shops-based stores that manages perfection from the nearest Mexico as well as the business models of e-commerce giants like Temu and Shin.
Pietersen explained, “More than 30% of all e-commerce brands have established their perfection in Mexico,” Pietersen explained. “So all these are all gone, or at least the duty -free side of it” “
Peterson-so-called believer Founding mode Who talked to 50 employees a day – didn’t wait for the word to get out. “I had to go to dig and try to understand this thing,” he told the audience. “And then when we begin to feel I was like my understanding, I wrote a blog post about De Minimis i [also] Semiconductors first noticed EngraveThe The biggest investor in Nvidia tells me, ‘Where are you watching it?’ I like, ‘it [says it in the new law]The “” “
Surprisingly, Trump’s new tariff was not just logistic guidance, as Pietersen explained what Flexport tried to offer the immediate time of the war. It was stability. Flexport staff must need it. “One of the rules in a crisis is that everyone will rally around the quiet person in a crisis,” said Petersen. “You know, you are the leader of any organization. You can’t get out even if you are inside; your company will become public.”
Cooler Heads are something that Flexport customers need now. As the tariff table, tariff rules and all the shipping costs flow, clients are turning to flexport to understand what he feels like is completely chaotic.
And more disruptive weavers. A pending proposal from the US trade representative threatens to impose wonderful port fees on Chinese-built ships and even in their fleet ships made by Chinese ships.
“They say they put a fee in China. If the ship is built in China, I think it’s a million dollars … every time they come to the United States, one and a half million dollars,” said Petersen.
According to the administration, the goal is to encourage the American ship building. The result is that the results in Peterson’s view are more extensive expenses to US importers and lots of marine workers who lose their jobs loses their jobs, such as ships show the number of stops they create.
Despite the chaos, Peterson is not ready to call it the end of the free trade. “Perhaps, this is not permanent,” he said. “I talked to a member of the cabinet … who told me that the day of liberation will start is not the end of the process.”
He said he was encouraged that some countries were responding more than the Trump administration. Pietersen mentioned, “Both Vietnam and Israel came to the table and eliminated all the responsibilities of American products this week.”
It can provide a way forward: quiet discussion, mutual contract and a re -shaped global supply chain. In the meantime, Peterson and his team are on their feet, are answering the phone, tweeting the storm, and breaking the webinar platforms to keep the supply chain running and to keep the panic in the Gulf.
You can check that complete interview – Petersen AI and why he has accepted the founding mode – why below.

