One of the largest social media trends in 2014 is creating a large splashy return more than a decade later. The Ice bucket challenge has returned to the feed of the people – and this time it has focused on promoting mental health awareness in the United States.
The challenge has not changed after its original repetition: participants still drop ice-cold water on their heads, post videos of it and nominate other social media users to do this too. The viral tendency encourages a reason to assemble around people. In 2014, the challenges have collected several million dollars for ALS research.
This time, social media users are collecting money for this Active mindA non -profit organization whose mission is “to reduce the stigma of the surroundings of young adults, create a community of support and finally strengthen life”.
This initiative is being operated by the discussion club needed from the University of South Carolina. The Speak of the Club started in your Mind Campaign in March, when members used the Ice Balley Challenge Their Instagram account To raise funds for active mind.
The initial target of the club was to raise $ 500 – but the ice bucket challenge went viral again, More than $ 245,000 Contributed to the Funderizer.
The real challenge helped to spread thanks to Boston’s Pete Fret with ALS. Forts died in 2019 at the age of 24.
Such as celebrity Bill Gates, George W. Bush And Winfrey To deal with the main challenge.
A representative at the University of South Carolina did not immediately respond to the request to make any comment.
