First week Meta antitrust trial In the early 20’s, the competitive threat raised by Instagram has brought new revelations on how the company known as Facebook reached the competitive threat.
The US government is accusing Meta of violating competition laws by gaining companies like Instagram and WhatsApp, which is the exclusive threat of Facebook. If the US Federal Trade Commission (FTC) lawyers are successful, the government can force Meta to sell Instagram and WhatsApp to break its business.
As part of the trial, the FTC photo-dividing application has increased the compulsory evidence to prove that Facebook was very aware of the risk that Facebook has created for its business because of its popularity. In the internal emails of Facebook, Facebook executes the Fret on Instagram growth and Facebook discusses how much the application is to be paid if it can achieve it.
The company has also discussed other techniques to restrict the growth of Instagram, whose effectiveness is to be copied and publish an app on their own, or buy the app and then add new features when working on its products.
According to the government’s argument, the Facebook strategy for buying or burying its competition appears in this conversation. In addition to showing how the company was thinking about its competition at that time, the messages are an indicator of cutthrote techniques that have allowed Meta to be a social networking Behramoth today.
Some highlights from these messages are at the bottom.
Mark Zuckerberg and others are concerned about the rapid growth of Instagram
- “Instagram seems to be growing rapidly in The 4M users and 30K daily photo uploads that is a lot of it we need to track it closely Also, obviously the next big push photo of the dropbox is about to share.” – Mark Zuckerberg, February 2011
- “If Instagram is kicking a donkey on mobile, or if Google is buying them, they can easily add their service pieces that we are doing now and if they have a growing number of people, it is a real problem for us. The growth translates to the more difficult positions to get out ” – Mark Zuckerberg, September 2011.
- “We have now focused almost exclusively towards a new mobile photo app (and even our own app has seen fat increase in fat … Mobile uploads are 17.7 meters, +5.3 W/W/W/W/W/W/W/W/W/W/W/W/W/W/W.The” – Chris Cox, Chief Product Officer, February 25
- “A large number of people are using Instagram every day-from non-technical high school friends to FB employees, they are simply uploading some of their photos to FB. This is a huge hole for us and I am convinced that we are going to solve something on the platform or social dynamics.” – Mark Zuckerberg, February 2012
Facebook considers the acquisition of an Instagram, stopping its development and growth
- “I think we should consider buying Instagram, even if it costs ~ 500m. Now they have two things we don’t do: a really good camera and a photo -centric sharing network” – Mark Zuckerberg, February 2012
- “I think it’s quite possible that our initial thesis was wrong and they were right – what people want to take the best picture of what they want … we want to consider a lot of payment for it.” – Mark Zuckerberg, February 2012
- “I actually think that there is a serious argument that our path, Pinterest, Instagram, Everanot and otherwise we really appreciate/are doing great now if (1) We can work on the FB to continue their products and work on the FB;
- “I think what we do is to continue their product and just add more features to it, and the future development of our products is their – Mark Zuckerberg, February 2012, including all the camera features of their camera.
- “What a way to see it is what we are buying is the time. Even if some new contestant springs have [sic] Buying up, Instagram, Path, Chowk, etc. Now someone will give us a year or more to consolidate their mobility before approaching their scale again. ” – Mark Zuckerberg, February 2012